Beware Pay-Per-Performance Agreements: SEM Sues Pop Phenomena ‘The Secret’ for Unpaid Share of Web Revenue

Posted by Sarah Bird, EsquireMay It Please the Mozzers,
In November 2007 I blogged about a wacky lawsuit involving the movie/book/TV phenomena called "The Secret" and an SEO, Dan Hollings. Several months have gone by and both parties have been busy.
Background Summary
The Secret (and all the international conglomerations and people that have a finger […]